Customer Service (General) | Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Customer Interaction Management | On-line Customer Support | Customer Data Integration | Customer Information Management/ Customer Databases | Social Networks and Community Management | Remote Administration | Network Management

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The Customer Loyalty Conundrum by SAP America, Inc. September 30, 2010 - (Free Research) In 2011, Forrester Consulting conducted a study to find out how customer loyalty decision-makers define and execute customer loyalty. Read this study to find Forrester's analysis of how loyalty decision-makers currently use customer data, technology, and analytics to manage customer loyalty programs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing the customer experience across channels -- a manager's guide by Oracle Corporation May 06, 2011 - (Free Research) This eBook explores optimizing and analyzing data collected from each channel and how to apply the findings to a customer experience management (CEM) strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Four Effective Service Strategies that Drive Brand Advocacy by Oracle Corporation April 25, 2011 - (Free Research) This white paper discusses leveraging frequent engagement to help increase the number of brand advocates – loyal customers who help market, sell, recommend or even service products. Inside, discover the unique challenges and opportunities brand advocates can provide. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Protect Your Customer Base by Ensuring the Best Customer Experience by LogMeIn, Inc. February 01, 2012 - (Free Research) Access this whitepaper to learn more about the changing landscape for mobile devices and platforms, and how remote support can help improve customer service. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Customer Experience Exchange E-Zine Issue 2 by SearchCRM January 31, 2012 - (Free Research) This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies. (EZINE) VIEW ABSTRACT | GO TO

IT Download: LogMeIn Rescue and LogMeIn Rescue + Mobile by LogMeIn, Inc. January 26, 2012 - (Free Research) Download your free trial of a software that tackles the issues of delivering efficient, effective IT support to employees – remote or onsite – and customers using disparate computing platforms and mobile devices. (TRIAL SOFTWARE) VIEW ABSTRACT | GO TO

Six Success Factors for Building a Best-Run Marketing Organization by SAP America, Inc. October 18, 2010 - (Free Research) This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: la Caixa - Bank takes customer and employee support to the next level by Hewlett-Packard Limited January 05, 2012 - (Free Research) With HP's contact centre and customer services, la Caixa was able to expand and continue to provide excellent service to their customers. Read this case study now to learn more about HP's call centre and contact centre offerings. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Why Business Rules Are Critical for Retail Success by FICO December 22, 2011 - (Free Research) With customer centricity the rallying cry for today’s retailers, retail organizations must create systems that support highly personalized and targeted decisions across multiple channels. Learn how successful retail organizations are using business rules management for marketing and merchandising operations programs to achieve customer centricity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: Sling Media - A Better Customer Experience with Integrated Support by LogMeIn, Inc. January 20, 2012 - (Free Research) Learn about a leading on-demand remote support product that is easy to use and secure with cost-effective service delivery. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

BancVue is Winning the War Against the Big Banks with Sugar Professional by SugarCRM Inc. November 08, 2010 - (Free Research) Read this case study to learn how BancVue utilized Sugar Professional to optimize their customer’s business models and extend the base model contract module for improved contract management. Continue reading to learn how BancVue is winning the war against the big banks with the help of Sugar Professional. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc. November 08, 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be re­quired to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experi­ence strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Maximize the Customer Experience: Balancing the Service Level Mix in the Call Center by inContact January 10, 2011 - (Free Research) Supported by insights from Peppers & Rogers Group and inContact, this white paper will explore the benefits of applying the right mix of self-service and agent-assisted support to meet customer expectations effectively and maximize business outcomes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Optimizing Service Channels: Five Essential Tips for Balancing Customer Support and Controlling Support Costs by inContact January 10, 2011 - (Free Research) This white paper discusses the ways in which organizations are striving to maintain excellent customer service for all types of clients while at the same time controlling support costs. Read this white paper to learn more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Assessment Cross-Channel Experience Assessment by IBM November 17, 2011 - (Free Research) This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Customer Experience Exchange E-Zine: Bridging the Customer Experience Chasm by Tealeaf November 29, 2011 - (Free Research) With rapidly changing demands, customer experience management (CEM) can be a tricky craft within your organization's processes. Customer Experience Exchange is a brand new bi-monthly e-zine focused on CEM tips, best practices and techniques. Check out the first ever issue now, exclusively here. (EZINE) VIEW ABSTRACT | GO TO

Navigating the path to satisfying online customer experience by Tealeaf November 23, 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. (EGUIDE) VIEW ABSTRACT | GO TO

Removing Struggle from Online Shopping: Findings from Econsultancy's Customer Experience Survey by Tealeaf November 02, 2011 - (Free Research) This is a white paper compiled of survey findings on understanding a business' online customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Five Predictive Imperatives for Maximizing Customer Value by IBM February 20, 2011 - (Free Research) This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Art of Social Sales by Oracle Corporation November 30, 2009 - (Free Research) Read this paper for a discussion from some of the top corporate leadership and thought leaders on how social selling, a.k.a. Sales 2.0, works in specific industries. Listen to what they have to say about how high tech, non-profits, retail, sports, and telcos do it. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Guide to using social media for customer support by ComputerWeekly.com February 25, 2011 - (Free Research) Social Media is rapidly emerging as the next big frontier for customer engagement and interactions. This is projected to grow exponentially over the next 5-6 years as the usage and number of active users of Social Media sites and forums continues to grow. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service Desk Consolidation Cuts Costs and Increases Service Quality by BMC Software, Inc. June 15, 2009 - (Free Research) The service desk is the last place you should try to cut back. For external-facing organizations, quality support keeps customer loyalty and repeat business high and ensures that partners and suppliers can do business with you cost effectively. Read this white paper to discover the path to proper service desk consolidation and its many benefits. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The 10 worst practices for Technical Support and how to overcome them by NTR Global November 17, 2011 - (Free Research) Delivering superior service and support is more important than ever as companies strive to differentiate themselves from the competition. In many organizations, service quality is governed by self-harming "worst practices" instead of productive best practices. Learn what these practices are and how to avoid them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Global Instant Remote Support for Multi-Agent Teams by NTR Global November 17, 2011 - (Free Research) Support Ultimate’s allows MSPs and high-volume customer call centers to quickly and efficiently handle end-user requests across multiple platforms globally. Find out how this software can solve problems in real-time and increase customer satisfaction with a robust diagnostic and troubleshooting toolkit. (TRIAL SOFTWARE) VIEW ABSTRACT | GO TO

SAP Solutions on VMware Infrastructure: Customer Use Cases by VMware, Inc. October 2008 - (Free Research) This document explores the ways real SAP customers have used VMware virtualization to: Optimize datacenter resources; Ease SAP upgrades, new implementations, and platform migrations; Better meet SLAs and Support service delivery to the business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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