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The Art of Social Sales by Oracle Corporation
November 30, 2009 - (Free Research) Read this paper for a discussion from some of the top corporate leadership and thought leaders on how social selling, a.k.a. Sales 2.0, works in specific industries. Listen to what they have to say about how high tech, non-profits, retail, sports, and telcos do it.
The Customer Loyalty Conundrum by SAP America, Inc.
September 30, 2010 - (Free Research) In 2011, Forrester Consulting conducted a study to find out how customer loyalty decision-makers define and execute customer loyalty. Read this study to find Forrester's analysis of how loyalty decision-makers currently use customer data, technology, and analytics to manage customer loyalty programs.
IT jobswatch - opportunities in retail by ComputerWeekly.com
February 21, 2011 - (Free Research) This quarters figures compiled by jobadswatch.co.uk show that during the fourth quarter of2010 the IT jobs market for permanent staff being recruited by retail organisations is up by5.1%.The growth indemand for IT staff in this sector shows 44.5% more vacancies being advertised than ayear ago.
Gartner: How to bridge the gap between business and social apps by ComputerWeekly.com
November 02, 2010 - (Free Research) The promise of creating value by harnessing collective activities is attractingorganisations to technology that connects employees, engages customers and partners inconversation, or boosts their R&D through crowdsourcing initiatives.
Assessment Cross-Channel Experience Assessment by IBM
November 17, 2011 - (Free Research) This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy.
Guide to using social media for customer support by ComputerWeekly.com
February 25, 2011 - (Free Research) Social Media is rapidly emerging as the next big frontier for customer engagement and interactions. This is projected to grow exponentially over the next 5-6 years as the usage and number of active users of Social Media sites and forums continues to grow.
Four Effective Service Strategies that Drive Brand Advocacy by Oracle Corporation
April 25, 2011 - (Free Research) This white paper discusses leveraging frequent engagement to help increase the number of brand advocates – loyal customers who help market, sell, recommend or even service products. Inside, discover the unique challenges and opportunities brand advocates can provide.
Leading Automotive Supplier Accelerates Lean Operations with EnterpriseIQ by IQMS
January 06, 2011 - (Free Research) Nissen Chemitec America has utilized several different systems to manage enterprise operations but these systems weren’t designed to meet the specific needs of automotive injection molding suppliers. Nissen selected EnterpriseIQ because it meets manufacturing-specific functionality and automotive industry requirements in a single-database system.
Customer Experience Exchange E-Zine Issue 2 by SearchCRM
January 31, 2012 - (Free Research) This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies.
Presentation Transcript: Mobile Strategies, Part 1: Harnessing the IT Consumerization Deluge by Dell, Inc. and Intel
January 25, 2012 - (Free Research) This presentation transcript reveals key findings from a recent consumerisation poll and provides recommendations and best practices to help organisations address these key topics. Obtain predictions for the future of the media tablet market and gain insight into five trends that are shaping the consumerisation landscape.
Six Success Factors for Building a Best-Run Marketing Organization by SAP America, Inc.
October 18, 2010 - (Free Research) This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more.
Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc.
November 08, 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be required to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experience strategy.
Customer Experience Exchange E-Zine: Bridging the Customer Experience Chasm by Tealeaf
November 29, 2011 - (Free Research) With rapidly changing demands, customer experience management (CEM) can be a tricky craft within your organization's processes. Customer Experience Exchange is a brand new bi-monthly e-zine focused on CEM tips, best practices and techniques. Check out the first ever issue now, exclusively here.
Navigating the path to satisfying online customer experience by Tealeaf
November 23, 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
Tip Guide: Legacy application migration best practices by Hewlett-Packard Company
November 21, 2011 - (Free Research) In this SearchSOA.com tip guide, readers will learn legacy application migration best practices and the important considerations when wrappering, migrating, or rewriting mainframe applications.
The 10 worst practices for Technical Support and how to overcome them by NTR Global
November 17, 2011 - (Free Research) Delivering superior service and support is more important than ever as companies strive to differentiate themselves from the competition. In many organizations, service quality is governed by self-harming "worst practices" instead of productive best practices. Learn what these practices are and how to avoid them.
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