Customer Relationship Management (CRM) Software, Hardware, Services and Research Papers

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Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc.

December 31, 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations.

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The Customer Loyalty Conundrum by SAP America, Inc.

September 30, 2010 - (Free Research) In 2011, Forrester Consulting conducted a study to find out how customer loyalty decision-makers define and execute customer loyalty. Read this study to find Forrester's analysis of how loyalty decision-makers currently use customer data, technology, and analytics to manage customer loyalty programs.

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Managing the customer experience across channels -- a manager's guide by Oracle Corporation

May 06, 2011 - (Free Research) This eBook explores optimizing and analyzing data collected from each channel and how to apply the findings to a customer experience management (CEM) strategy.

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Customer Experience Exchange E-Zine Issue 2 by SearchCRM

January 31, 2012 - (Free Research) This second issue of Customer Experience Exchange highlights the contact center. Often an overlooked facet of customer relationship management (CRM), the contact center is usually the first way a customer reaches out to a company and thus should always be considered in CRM strategies.

(EZINE)

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Case Study: Bromford Group Sets Solid Foundation With Virtualised Fluid Data Storage by Dell Compellent

July 01, 2011 - (Free Research) Like many organisations, data at Bromford Group falls into two distinct groups. On one side is a Microsoft SQL database that tracks customer relationship management, records of tenants and properties. On the other side is all of the data that runs the business itself: Microsoft Exchange, corporate files, and network drives crammed with documents.

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5 Impactful Strategies for Unsticking Stuck Deals by Citrix Online Go To Meeting

January 13, 2012 - (Free Research) This white paper explores five strategies for getting stalled deals moving back in the right direction.

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Advancing Enterprise Mobility to Improve Sales and Service by SAP America, Inc.

March 24, 2011 - (Free Research) Explore the latest thinking on use of mobile technology to deliver business value by enabling sales and service processes – and transform processes across the enterprise. Business software vendors can best support their customers by collaborating with strategic partners to co-innovate and foster a mobile ecosystem.

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Six Success Factors for Building a Best-Run Marketing Organization by SAP America, Inc.

October 18, 2010 - (Free Research) This paper discusses six success factors that will enable your marketing organization to overcome the challenges to reaching growth and profitability objectives. Continue reading to learn more about these six success factors and more.

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Case Study: la Caixa - Bank takes customer and employee support to the next level by Hewlett-Packard Limited

January 05, 2012 - (Free Research) With HP's contact centre and customer services, la Caixa was able to expand and continue to provide excellent service to their customers. Read this case study now to learn more about HP's call centre and contact centre offerings.

(CASE STUDY)

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What You Should Know about E-Signature Law by DocuSign, Inc.

January 19, 2012 - (Free Research) Read this brief white paper to familiarize yourself with eSignature laws so that your company can gain a competitive edge and increase your business's productivity.

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Case Study: Sling Media - A Better Customer Experience with Integrated Support by LogMeIn, Inc.

January 20, 2012 - (Free Research) Learn about a leading on-demand remote support product that is easy to use and secure with cost-effective service delivery.

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BancVue is Winning the War Against the Big Banks with Sugar Professional by SugarCRM Inc.

November 08, 2010 - (Free Research) Read this case study to learn how BancVue utilized Sugar Professional to optimize their customer’s business models and extend the base model contract module for improved contract management. Continue reading to learn how BancVue is winning the war against the big banks with the help of Sugar Professional.

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Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc.

November 08, 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be required to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experience strategy.

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Premise vs. Hosted Contact Center: Total Cost of Ownership Analysis by inContact

August 08, 2011 - (Free Research) This white paper presents the results of a total cost of ownership (TCO) analysis comparing premise-based and hosted contact center platforms.

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Maximize the Customer Experience: Balancing the Service Level Mix in the Call Center by inContact

January 10, 2011 - (Free Research) Supported by insights from Peppers & Rogers Group and inContact, this white paper will explore the benefits of applying the right mix of self-service and agent-assisted support to meet customer expectations effectively and maximize business outcomes.

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Optimizing Service Channels: Five Essential Tips for Balancing Customer Support and Controlling Support Costs by inContact

January 10, 2011 - (Free Research) This white paper discusses the ways in which organizations are striving to maintain excellent customer service for all types of clients while at the same time controlling support costs. Read this white paper to learn more.

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Assessment Cross-Channel Experience Assessment by IBM

November 17, 2011 - (Free Research) This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy.

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Customer Experience Exchange E-Zine: Bridging the Customer Experience Chasm by Tealeaf

November 29, 2011 - (Free Research) With rapidly changing demands, customer experience management (CEM) can be a tricky craft within your organization's processes. Customer Experience Exchange is a brand new bi-monthly e-zine focused on CEM tips, best practices and techniques. Check out the first ever issue now, exclusively here.

(EZINE)

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Navigating the path to satisfying online customer experience by Tealeaf

November 23, 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.

(EGUIDE)

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Removing Struggle from Online Shopping: Findings from Econsultancy's Customer Experience Survey by Tealeaf

November 02, 2011 - (Free Research) This is a white paper compiled of survey findings on understanding a business' online customer experience.

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Oracle RAC Migration Guide: Addressing the New Demands on Data Center Architectures by Cisco Systems, Inc.

January 11, 2012 - (Free Research) This white paper provides detailed insight into the evolving server landscape and discusses the reasons why companies are considering moving to x86 platforms. Discover lessons learned from your peers as well as the results you can expect to achieve after your migration is complete.

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IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com

January 04, 2012 - (Free Research) This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations.

(IT BRIEFING)

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Service Desk Consolidation Cuts Costs and Increases Service Quality by BMC Software, Inc.

June 15, 2009 - (Free Research) The service desk is the last place you should try to cut back. For external-facing organizations, quality support keeps customer loyalty and repeat business high and ensures that partners and suppliers can do business with you cost effectively. Read this white paper to discover the path to proper service desk consolidation and its many benefits.

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The 10 worst practices for Technical Support and how to overcome them by NTR Global

November 17, 2011 - (Free Research) Delivering superior service and support is more important than ever as companies strive to differentiate themselves from the competition. In many organizations, service quality is governed by self-harming "worst practices" instead of productive best practices. Learn what these practices are and how to avoid them.

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Case Study: Orlando Magic Score a Performance Slam Dunk with Dell Compellent SAN by Dell Compellent

May 09, 2011 - (Free Research) To support these data-intensive applications, the Orlando Magic needed a storage area network (SAN) with I/O performance fast enough to play and stream both standard and high-definition (HD) video. Read this case study to see their solution.

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